Our investment decisions are not only quantified, but made from the heart. The Heart Fund is our long-only portfolio composed of mission-aligned companies working to heal, brighten and uplift the world. 10% of every profitable trade is reinvested into this fund, ensuring that as we grow, so does our contribution to a better future. Goodwill is the most undervalued asset class, one that compounds for our children, and across the generations of the future.
HOLDINGS IN THE HEART FUND❤️
🌍 Bristol Myers Squibb (BMY) – Healing through innovation: This biopharmaceutical company is developing medications for patients battling cancer, cardiovascular disease, immunological conditions, and mental illnesses such as autism, schizophrenia and bipolar disorder.
🌍 Merck & Co. (MRK) – Caring for all life: Beyond its critical research in oncology, vaccines, and infectious diseases, Merck is also a global leader in animal health, delivering innovative treatments and technologies to improve the well-being of both pets and livestock. Their work strengthens global food security, animal welfare, and zoonotic disease prevention.
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Rockwell Automation (ROK) – Taking the blood out of the EV battery industry
A pioneer in industrial automation, Rockwell is creating ethical mining solutions that reduce reliance on child labor and dangerous extraction methods in the cobalt supply chain. By digitizing and automating mining operations, they help usher in a safer, more sustainable future for electric vehicles.
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NextEra Energy (NEE) – Powering a carbon-free tomorrow
NextEra is the world’s largest generator of renewable wind and solar energy. Through bold investments in clean power infrastructure, they are accelerating the shift away from fossil fuels and toward a sustainable, emission-free future for generations to come.